Section 1. Strategic planning for artists
1. Introduction to strategic planning
2. Organizational strategic planning and artists
Section 2. Finance: "It costs money"
3. Financial issues for artists: why does finance matter?
4. Defining and demystifying financial terms
5. Learning to recognize and evaluate your costs
7. A few financial tips: opportunity costs and savings
Section 3. Art and the law
8. Introduction to artists' legal issue
10. Intellectual property
Section 4. Selling and promoting your work
13. Marketing and networking
14. Researching your market
16. Promoting your art and your message
Section 5. Art fundraising
19. Introduction to fundraising and definitions
20. How to identify and research funding opportunities
21. Applications and "asks": how-to from the experts.